Webinar Replay: Secrets from Top Retailers - How to Create a Seamless Digital and Store Experience

Understand the Key Components of a Retail Marketing Stack that Better Integrates Online and Offline Channels


According to the eBay Center for Connected Commerce Research, 86% of consumers believe that retailers should be doing more to better integrate their online and offline channels.

This is no surprise as data silos, legacy systems and organizational incentives often get in the way of delivering authentic, consistent cross-channel experiences. In today’s retail environment, how do omnichannel retailers create a single view of the customer across digital and physical channels, and engage with them at the moment it counts? 

Watch the replay of the webinar to learn:

  • The key components of today’s retail marketing stack to support a single customer view
  • Quick wins to capitalize on data and analytics -- and which shiny objects to avoid
  • How clients such as Joann Fabric and Craft Stores and Tumi, a Samsonite company, leverage technology to enhance customer relationships and build new ones

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