Euclid White Paper

Euclid Whitepaper

A Guide to the Offline Marketing Funnel for Brick-and-Mortar Businesses

Measuring customer behavior in the physical world

Brick-and-mortar retailers can increase store performance by connecting with customers and prospects as they move through the offline marketing funnel. By understanding the various funnel stages and the triggers between them, operations teams can be highly prescriptive in the actions they take to connect with customers the right way at the right time.

In fact, location analytics and other offline measurement tools can help store managers determine how and when they should intervene for maximum effectiveness.

In this whitepaper, you'll learn:

It's not just about in-store conversion anymore. Download this guide to understand the various stages of the offline funnel and how to apply highly targeted actions to better win and serve retail customers in your locations.

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Fast Activation. Powerful Insights.


Expand Customer Database

Increase email capture and enrich database with customer demographics

Measure Online-Offline Attribution

Directly attribute digital marketing campaigns with in-store visits

Capture Customer Behavior

Understand customer identity and behavior in-store, regardless of purchase

Create Personalized Experiences

Leverage customer analytics to create authentic and engaging experiences

Capturing and analyzing billions of measurements everyday

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